Assabet Co-op Market: Getting creative in the face of financial headwinds
Ten years ago, the Assabet Co-op Market recruited its first member-owners in the small mill town of Maynard, Massachusetts. Today, the co-op boasts more than 2,100 member-owners from 40 communities, and this spring they'll celebrate the grand opening of their 8,000 square-foot grocery store along the Assabet River. "It's been a pure grassroots effort from the beginning," says Lorne Bell, the co-op's operations coordinator. Bell estimates that he and co-op volunteers have "tabled" at more than 500 farmers markets, festivals, and community events over the years.
