Alignment: Members, Co-op, and Market
Brett Fairbairn, co-op thought-leader, breaks down what it looks like when the co-op, it's members, and the marketplace are not in alignment and why it's so important that they all be in alignment.
Brett Fairbairn, co-op thought-leader, breaks down what it looks like when the co-op, it's members, and the marketplace are not in alignment and why it's so important that they all be in alignment.
In this MUST WATCH video Brett Fairbairn breaks down the definition of a cooperative and the significance of the words "enterprise" and "association" in the definition.
Martha Whitman tells the story of La Montanitas experience with growth through acquiring stores in new markets. Watch and learn about the leadership of the board of directors as they engaged their membership throughout the process.
In Tucson, AZ competition is ramping up and the leaders at Food Conspiracy are taking decisive action. Hear from GM Kelley Kriner about the steps that the management at Food Conspiracy took to make the Co-op a strong and sustainable force in the community.
The New Normal has hit Chico Natural Foods in California. General Manager Liza Tedesco believes the response from the food co-op sector must be accessibility. Liza share her perspective and the initial steps and questions that co-op leaders must ask themselves in order to answer the question "What are the barriers to more people shopping co-op?"
Since River Valley Market in Northampton, Mass. opened seven years ago, the co-op has been in a continual growth cycle. Current president of the board, Dorian Gregory, said that when the co-op opened they’d hoped it would be a success. By all accounts, the cooperative has outstripped projections, and now she said, “The question for the board is what is our co-op’s vision for [...]
Dave Olson, of National Co+op Grocers (NCG) has a crucial message to get out to cooperators across the country. Watch as Dave unpacks a ton of data, headlines, and graphs in order to give you a clear sense of where natural foods co-ops sit in the context of the broader natural foods marketplace. It's a stark image, but one that Dave hopes will will either [...]